Table 3 Mediation of pictorial health warnings’ effect on calories from SSBs purchased by parents for their children
Warnings on mediator | Mediator on calories | Direct effect | Total effect | Mediated effect | ||
|---|---|---|---|---|---|---|
n | a | b | c' | c | a x b (95% CI) | |
Message reactions | ||||||
Attention to the labels | 322 | 1.48 (1.21, 1.76) | 3.86 (-4.16, 11.89) | -36.04 (-59.54, -12.54) | -30.31 (-50.56, -10.05) | 5.73 (-5.85, 17.47) |
Negative emotional reactions | 320 | 1.87 (1.66, 2.09) | -2.80 (-13.24, 7.63) | -24.44 (-52.68, 3.81) | -29.69 (-50.05, -9.33) | -5.25 (-23.82, 14.49) |
Thinking about harms of drinking SSBs | 322 | 2.31 (2.07, 2.55) | -6.90 (-16.07, 2.22) | -14.32 (-43.56, 14.93) | -30.31 (-50.56, -10.06) | -15.99 (-36.93, 4.71) |
Attitudes and beliefs | ||||||
Perceived amount of added sugar in SSBs | 321 | 0.10 (-0.06, 0.26) | -8.29 (-22.31, 5.72) | -30.00 (-50.33, -9.67) | -30.82 (-51.11, -10.53) | -0.83 (-3.73, 0.93) |
Perceived healthfulness of SSBs for child | 321 | -0.26 (-0.44, -0.08) | 25.48 (13.21, 37.75) | -23.31 (-43.40, -3.23) | -29.99 (-50.30, -9.68) | -6.68 (-13.11, -1.74) |
Appeal of SSBs for child | 322 | -0.08 (-0.30, 0.13) | -1.92 (-12.40, 8.56) | -30.47 (-50.77, -10.17) | -30.31 (-50.56, -10.06) | 0.16 (-1.14, 1.96) |
Perceived tastiness of SSBs for child | 321 | -0.17 (-0.37, 0.03) | -2.18 (-13.23, 8.86) | -29.75 (-50.10, -9.40) | -29.38 (-49.62, -9.15) | 0.37 (-1.49, 2.83) |
Perceived likelihood having health problems | 309 | 0.12 (-0.10, 0.33) | -13.31 (-23.95, -2.68) | -33.81 (-54.20, -13.42) | -35.36 (-55.88, -14.84) | -1.55 (-4.86, 1.57) |
Injunctive norms to limit SSBs for child | 316 | 0.39 (0.11, 0.67) | 4.42 (-3.65, 12.50) | -34.21 (-54.85, -13.58) | -32.47 (-52.86, -12.08) | 1.75 (-1.35, 5.59) |
Intentions | ||||||
Anticipated social interactions | 322 | 1.73 (1.45, 2.01) | -1.51 (-9.45, 6.43) | -27.69 (-52.21, -3.19) | -30.31 (-50.56, -10.06) | -2.61 (-16.30, 11.17) |
Intentions to serve SSBs to child | 320 | -0.35 (-0.64, -0.05) | 7.69 (0.17, 15.21) | -27.02 (-47.45, -6.58) | -29.69 (-50.05, -9.33) | -2.67 (-7.63, 0.01) |