Variablea | Low calorie diners (≤ 400 entrée calories) | Medium calorie diners (401–800 entrée calories) | High-calorie diners (> 800 entrée calories) |
---|---|---|---|
Female*** | 75.0% | 56.5% | 33.3% |
Student* | 50.0% | 71.0% | 63.9% |
Bachelor’s* | 47.5% | 27.4% | 30.6% |
Age1** | 52.5% | 79.0% | 72.2% |
Age2 | 22.5% | 16.1% | 16.7% |
Age3*** | 25.0% | 4.8% | 11.1% |
Income1 | 37.5% | 51.6% | 38.9% |
Income2 | 40.0% | 38.7% | 41.7% |
Income3 | 22.5% | 9.7% | 19.4% |
Calorie+traffic light | 47.5% | 41.9% | 25.0% |
Calorie-only | 32.5% | 38.7% | 47.2% |
Control | 20.0% | 19.4% | 27.8% |
Value Taste | 62.5% | 74.2% | 80.6% |
Value Health*** | 25.0% | 4.8% | 2.8% |
Health Consciousness** | 11.200 | 10.290 | 9.389 |
Repeat Visitor | 70.0% | 58.1% | 58.3% |
Lunch with Friends** | 50.0% | 74.2% | 61.1% |
Business Lunch* | 30.0% | 16.1% | 11.1% |
Number of Observations | 40 | 62 | 36 |