Table 1 Annual Advertising Budget for Products/Brands of Food and Beverages in the US, 2001
From: Food Advertising and Marketing Directed at Children and Adolescents in the US
Product/Brand | $$ in Millions |
|---|---|
Beverages | Â |
   Coke, Diet Coke | $224.0 |
   Pepsi, Mountain Dew | $226.0 |
   Kool-Aid | $15.9 |
   Dasani Bottled Water | $26.4 |
   Aquafina Bottled Water | $13.2 |
Candy | Â |
   Nestle candy | $65.0 |
   Hershey's candy | $55.0 |
   M&M's candy | $46.8 |
   Snickers candy bars | $46.4 |
   Reese's candy | $22.7 |
Snack Chips | Â |
   Frito-Lay & Frito's chips/snacks | $24.8 |
   Dorito's tortilla chips | $20.9 |
   Ruffles potato chips | $19.3 |
   Bugles corn snacks | $13.4 |
Fast Food Restaurants | Â |
   McDonald's | $635.0 |
   Burger King | $298.0 |
   KFC | $206.5 |
   Taco Bell | $179.4 |
   Pizza Hut | $148.0 |